Who’s involved in delivering a StoryTagger project?
This guide will help you identify and brief the team who will deliver the StoryTagger component of your programme.
Whilst this will vary depending on your own team structure, workflows and target audience there are important roles and responsibilities that will need to be owned. For smaller teams these roles might be the same person. Identify who does what upfront.
All the tasks are straightforward and are likely to be an extension of what each key person does already.
Role | Responsibility | Main activities |
Client Director, Account Manager or HR Business Partner | Customer or employee liaison | Communicate value of video storytelling and social reflection for specified programme upfront to internal or external stakeholders. |
Programme Lead | Champion plus overall direction | Agree objectives, set success criteria and high-level design for how StoryTagger can best support learners. |
Designer | Design and embed | Design and embed StoryTagger campaign and interview topics to support the best outcomes and learning transfer. |
Logistics lead | Build and manage the campaign inc. cohort comms | Build campaign, manage StoryTagger activities and cohort comms, including onboarding instructions. |
Facilitator | Embed in live experience and keep momentum | Watch stories, pull in themes to drive debate and learning plus signpost next activity. |